{"id":1513,"date":"2026-02-16T17:02:41","date_gmt":"2026-02-16T16:02:41","guid":{"rendered":"https:\/\/marketing-roi.eu\/"},"modified":"2026-06-29T16:08:01","modified_gmt":"2026-06-29T14:08:01","slug":"international-marketing","status":"publish","type":"page","link":"https:\/\/marketing-roi.eu\/en\/leistungen\/internationales-marketing\/","title":{"rendered":"International Marketing"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"1513\" class=\"elementor elementor-1513\" data-elementor-post-type=\"page\">\n\t\t\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-c29e509 e-flex e-con-boxed e-con e-parent\" data-id=\"c29e509\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-b9374bc e-con-full e-flex e-con e-child\" data-id=\"b9374bc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-6fb6d3f e-con-full e-flex e-con e-child\" data-id=\"6fb6d3f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c8d4e7d elementor-widget elementor-widget-text-editor\" data-id=\"c8d4e7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>\u201e<span aria-hidden=\"true\">By working together with Lutz, we were able to optimise our marketing measures and their <strong>Results much more transparent and measurable<\/strong> design. This made it possible for us for the first time to specifically record and improve the contribution of marketing to sales.<\/span><\/p><p>Around two years ago, we were unable to measure any relevant funnel contribution from marketing. Today we generate <strong>Thousands of marketing qualified leads<\/strong> per year and a resulting <strong>Turnover in the millions<\/strong>.\u201c<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-370ceb2 elementor-widget elementor-widget-heading\" data-id=\"370ceb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Anna-Lena Rehder<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c4e6ee7 elementor-widget elementor-widget-heading\" data-id=\"c4e6ee7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Group Management Marketing. GROB<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-d3ce45d e-con-full e-flex e-con e-child\" data-id=\"d3ce45d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a4bde8 elementor-widget elementor-widget-text-editor\" data-id=\"6a4bde8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-medium wp-image-2448\" src=\"https:\/\/marketing-roi.eu\/wp-content\/uploads\/2026\/06\/Fallstudie-GROB-und-eviom-233x300.jpg\" alt=\"Case Study: International Marketing\" width=\"233\" height=\"300\" srcset=\"https:\/\/marketing-roi.eu\/wp-content\/uploads\/2026\/06\/Fallstudie-GROB-und-eviom-233x300.jpg 233w, https:\/\/marketing-roi.eu\/wp-content\/uploads\/2026\/06\/Fallstudie-GROB-und-eviom-768x990.jpg 768w, https:\/\/marketing-roi.eu\/wp-content\/uploads\/2026\/06\/Fallstudie-GROB-und-eviom-9x12.jpg 9w, https:\/\/marketing-roi.eu\/wp-content\/uploads\/2026\/06\/Fallstudie-GROB-und-eviom.jpg 787w\" sizes=\"(max-width: 233px) 100vw, 233px\" \/><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-7f8d3a6 e-con-full e-flex e-con e-child\" data-id=\"7f8d3a6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e9200d elementor-widget elementor-widget-text-editor\" data-id=\"8e9200d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div style=\"text-align: center;\"><strong>Results<\/strong><\/div><p style=\"text-align: left;\">Increase in active customer profiles for marketing measures by 70% in 6 months<\/p><p style=\"text-align: left;\">\u201eGlobal Sales Business Value Award\u201c for effective messaging and integrated campaign<\/p><p style=\"text-align: left;\">Increase opportunity pipeline from marketing by 300% per year<\/p><p style=\"text-align: center;\"><strong>Customer testimonials<\/strong><\/p><p style=\"text-align: center;\">\u201e<em>The first time I've seen a direct link between marketing and sales<\/em>\u201c Managing Director<\/p><p style=\"text-align: center;\">\u201c<em>Why haven't we always done it this way?<\/em>\u201c<br \/>Sales management worldwide<\/p><p style=\"text-align: center;\">\u201c<em>This exceeded my expectations<\/em>\u201d Managing Director<\/p><p style=\"text-align: center;\">\u201c<i>The best workshop I've ever had\u201d <br \/><\/i>Field Marketing Manager<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-0b2e902 e-con-full e-flex e-con e-child\" data-id=\"0b2e902\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2fbb14d elementor-widget elementor-widget-heading\" data-id=\"2fbb14d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Systematically winning international customers<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc0ea20 elementor-widget elementor-widget-heading\" data-id=\"cc0ea20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Develop international markets in a predictable way | Generate measurably more leads, opportunities and sales | Increase consistency and impact<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd42f50 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"dd42f50\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/marketing-roi.eu\/en\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Discuss international expansion and secure eBook<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d108f6 elementor-widget elementor-widget-text-editor\" data-id=\"0d108f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div><strong>Why international marketing often doesn't work<\/strong><\/div><div>\u00a0<\/div><div>\u274c High marketing costs without measurable ROI<\/div><div>\u274c Wrong target markets or channels<\/div><div><div>\u274c Lack of capacity and expertise<\/div><\/div><div>\u274c Hardly any qualified leads from abroad<\/div><div>\u274c Strategies and campaigns work nationally - but not internationally<\/div><div>The problem: International marketing is more complex than expected.<\/div><div>\u00a0<\/div><div><strong>Making international growth plannable<\/strong><\/div><div>\u00a0<\/div><div>Two things are needed to achieve sustainable results internationally:<\/div><p>1. ongoing measures to generate traffic and leads<br \/>2. functioning processes to convert these leads into opportunities and sales.<\/p><p>Marketing ROI Experts works with the [organisation] on the first point as required <a href=\"https:\/\/www.eviom.com\/\" target=\"_blank\" rel=\"noopener\">eviom<\/a> together. The agency knows how to establish a brand in overseas markets and then utilise the right channels to build demand. It is precisely this demand that must then be qualified and developed, in collaboration with the sales team, right through to the point of order receipt. We have demonstrated how this works in collaboration with GROB-Werke and would be happy to send you the case study on request. As a result, clients can tap into international markets more quickly, minimise risks and establish marketing as a strategic growth driver even outside their own market.<\/p><div><strong>What results you can expect<\/strong><\/div><div><div>\u2714 Plannable international lead generation\u00a0<\/div><div>\u2714 Reduced wastage<\/div><div>\u2714 Scalable marketing strategy and closer integration of marketing and sales<\/div><div>\u2714 Clear key figures and measurable success<\/div><div>\u00a0<\/div><div>In addition, Marketing ROI Experts offers the following services:<\/div><\/div><ul><li>Maturity models for markets with typical roles<\/li><li>Standardised template for marketing plans with executive summary of marketing investments<\/li><li>Marketing Accelerator Programme for the systematic development of growth markets<\/li><li>Integrated campaign\u201c methodology to promote cooperation between headquarters and national subsidiaries<\/li><li>Development of \u201cintegrated dashboards\u201d for monitoring and optimisation of foreign markets<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25d4377 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"25d4377\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/marketing-roi.eu\/en\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Discuss international expansion and secure eBook<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5148301 elementor-widget elementor-widget-image\" data-id=\"5148301\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/marketing-roi.eu\/en\/contact\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/marketing-roi.eu\/wp-content\/uploads\/2026\/05\/CTA-Internationales-Marketing-1024x576.jpg\" class=\"attachment-large size-large wp-image-2133\" alt=\"CTA for customers\" srcset=\"https:\/\/marketing-roi.eu\/wp-content\/uploads\/2026\/05\/CTA-Internationales-Marketing-1024x576.jpg 1024w, https:\/\/marketing-roi.eu\/wp-content\/uploads\/2026\/05\/CTA-Internationales-Marketing-300x169.jpg 300w, https:\/\/marketing-roi.eu\/wp-content\/uploads\/2026\/05\/CTA-Internationales-Marketing-768x432.jpg 768w, https:\/\/marketing-roi.eu\/wp-content\/uploads\/2026\/05\/CTA-Internationales-Marketing-18x10.jpg 18w, https:\/\/marketing-roi.eu\/wp-content\/uploads\/2026\/05\/CTA-Internationales-Marketing.jpg 1280w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d79f8b2 elementor-widget elementor-widget-text-editor\" data-id=\"d79f8b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div><strong>FAQ<\/strong><\/div><div>\u00a0<\/div><div><p><strong>Who is it suitable for?<\/strong><br \/>B2B company with international growth potential<\/p><p><strong>How quickly will I see results?<\/strong><br \/>Initial effects often after a few weeks, scalable in the long term<\/p><p><strong>What does it cost?<\/strong><br \/>We clarify this individually in dialogue<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\u201eIn der Zusammenarbeit mit Lutz konnten wir unsere Marketingma\u00dfnahmen sowie deren Ergebnisse deutlich transparenter und messbarer gestalten. Dadurch war es uns erstmals m\u00f6glich, den Beitrag des Marketings zum Umsatz konkret zu erfassen und gezielt zu verbessern. Vor rund zwei Jahren konnten wir keinen relevanten Funnel-Beitrag aus dem Marketing messen. Heute generieren wir tausende Marketing Qualified [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":186,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1513","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/marketing-roi.eu\/en\/wp-json\/wp\/v2\/pages\/1513","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketing-roi.eu\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/marketing-roi.eu\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/marketing-roi.eu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/marketing-roi.eu\/en\/wp-json\/wp\/v2\/comments?post=1513"}],"version-history":[{"count":0,"href":"https:\/\/marketing-roi.eu\/en\/wp-json\/wp\/v2\/pages\/1513\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/marketing-roi.eu\/en\/wp-json\/wp\/v2\/pages\/186"}],"wp:attachment":[{"href":"https:\/\/marketing-roi.eu\/en\/wp-json\/wp\/v2\/media?parent=1513"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}